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New York, NYUSA

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May 27, 2009

Introduction

I like the concept of viral marketing. Through most of my career, my strongest relationships were built on the same premise. Plus - Andrew is just a cool guy!

Please tell us something about your business and your industry.

Merrill Brink International is a leading provider of life sciences, legal, financial and corporate language solutions for global companies. The translation industry is developing at a rapid pace, through technolgy and process innovation.

In your definition, what is a good marketing campaign to you?

A campaign where your audience "gets the message". The value is clear, and they are motivated to act.

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